The Entire Intense Story of LOONA: The Fight For Debut | Part 1

The Entire Intense Story of LOONA: The Fight For Debut | Part 1

Brief Summary

This video explores the formation and evolution of the K-pop group LOONA, detailing each member's introduction, their associated lore, and the group's subunit structure. It covers the unique and complex "LOONAVERSE," the group's participation in MixNine, and the distinct concepts of each subunit, from LOONA 1/3 to YYXY.

  • The video explains the intricate storyline and symbolism behind each member's introduction.
  • It highlights the unique concepts and musical styles of LOONA's subunits.
  • It touches on the group's challenges and successes, including their participation in MixNine.

Intro

The video introduces LOONA, a K-pop group known for its unique pre-debut project and intricate lore. The group's formation was a multi-year endeavor, introducing members individually and through subunits, each with its own distinct concept and sound. The video promises to explore the group's complex universe and the story behind each member's unveiling.

A Hellhole Named Polaris

Polaris Entertainment's history is discussed, highlighting its initial success with artists like Kim Bum Soo and IVY, followed by a period of decline and mismanagement. The company's acquisition and subsequent rebranding as Blockberry Creative marked the beginning of LOONA's ambitious pre-debut project. This section sets the stage for understanding the context in which LOONA was created.

Jaden Meets Polaris

Jaden Jeong's arrival at Blockberry Creative is presented as a pivotal moment. His vision for LOONA was to create a group with a vast and intricate universe, revealed through individual member introductions and subunit activities. Jaden's strategy involved high production costs and a long-term investment in building the group's unique identity.

Jeon HeeJin

HeeJin's introduction as the first member of LOONA is detailed. Her solo track "Vivid" and its alternative version showcased her versatility. The music video, filmed in Paris, established the group's high production value and artistic direction. HeeJin's animal representative is a rabbit and her color is bright pink.

Kim HyunJin

HyunJin, the second member, is introduced with her solo song "Around You," a black-and-white drama music video. Her animal representative is a cat and her color is yellow. The video highlights her visual appeal and acting skills, further building the anticipation for the group's debut.

Jo HaSeul

HaSeul, the third member, is presented with her solo track "Let Me In," a ballad featuring a powerful vocal performance and a dramatic music video filmed in Iceland. Her animal representative is a white bird and her color is green. This introduction demonstrates the group's ability to explore diverse musical genres and visual concepts.

Im YeoJin

YeoJin's introduction deviates from the previous members, as she does not participate in the first subunit. Her solo track "Kiss Later" is a playful and youthful song, reflecting her status as the group's maknae (youngest member). Her animal representative is a frog and her color is orange.

LOONA 1/3

The formation of LOONA 1/3, the first subunit consisting of HeeJin, HyunJin, HaSeul, and later ViVi, is discussed. Their debut with "Love&Live" showcases a bright and innocent concept, different from the solo releases. The subunit's music videos and performances further expand the LOONAVERSE.

ViVi

ViVi's introduction as the fifth member and her integration into LOONA 1/3 is detailed. Her solo track "Everyday I Love You" featuring HaSeul, has a retro vibe. ViVi's animal representative is a deer and her color is rose.

Kim Lip

Kim Lip's introduction marks a shift in concept, with a more mature and sophisticated image. Her solo track "Eclipse" showcases her powerful vocals and dance skills. Kim Lip's animal representative is an owl and her color is red.

Jeong JinSoul

JinSoul's introduction continues the shift towards a more edgy and experimental sound. Her solo track "Singing in the Rain" features a futuristic concept and showcases her rapping abilities. JinSoul's animal representative is a blue betta fish and her color is blue.

Woomanna

The collaboration between Kim Lip and JinSoul on the track "Everyday I Need You" featuring ViVi is highlighted. This collaboration further expands the LOONAVERSE and showcases the members' chemistry.

Choerry

Choerry's introduction completes the Odd Eye Circle subunit. Her solo track "Love Cherry Motion" is a blend of cute and dark concepts, showcasing her versatility. Choerry's animal representative is a fruit bat and her color is purple.

Odd Eye Circle

The formation of Odd Eye Circle, consisting of Kim Lip, JinSoul, and Choerry, is discussed. Their debut with "Girl Front" solidifies their unique sound and concept, different from LOONA 1/3. The subunit's activities further expand the LOONAVERSE and build anticipation for the group's full debut.

MixNine

LOONA's participation in the survival show MixNine is examined. While it provided exposure for the group, it also presented challenges and setbacks. HeeJin's success on the show is noted, but the overall impact on LOONA's trajectory is discussed.

Yves

Yves' introduction marks the beginning of the final subunit, YYXY. Her solo track "New" showcases her elegant and charismatic image. Yves' animal representative is a swan and her color is burgundy.

Chuu

Chuu's introduction is characterized by her adorable and energetic personality. Her solo track "Heart Attack" is a bright and cheerful song that quickly gained popularity. Chuu's animal representative is a penguin and her color is peach.

Go Won

Go Won's introduction features a dreamy and ethereal concept. Her solo track "One&Only" showcases her unique vocal tone and visual style. Go Won's animal representative is a butterfly and her color is eden green.

Olivia Hye

Olivia Hye's introduction completes the YYXY subunit and adds a darker element to the group's overall concept. Her solo track "Egoist" featuring JinSoul, explores themes of self-love and rebellion. Olivia Hye's animal representative is a wolf and her color is silver.

YYXY

The formation of YYXY, consisting of Yves, Chuu, Go Won, and Olivia Hye, is discussed. Their debut with "love4eva" featuring Grimes, showcases a youthful and experimental sound. The subunit's activities further expand the LOONAVERSE and build anticipation for the group's full debut.

The Blurred Girl Phenomenon

The video discusses LOONA's impact and influence on the K-pop industry, particularly their unique pre-debut project and intricate lore. The group's success in building a dedicated fanbase and generating buzz is highlighted.

Ending

The video concludes by summarizing LOONA's journey and their contributions to the K-pop landscape. The group's unique approach to member introductions, subunit activities, and world-building is emphasized.

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