TLDR;
This video introduces a new free automation tool designed to help users quickly identify and capitalize on opportunities to increase website traffic from search engines. The tool analyzes data from Google Search Console to uncover quick wins, low-hanging fruits, and pages needing optimization. The video also covers how to set up the tool, access it online, use its advanced features, and monetize it.
- The tool helps identify quick wins and low-hanging fruits for SEO.
- It can be used for personal website growth or as a freelancing service.
- The video provides instructions for local setup, online access, and advanced usage.
Introduction to the Free SEO Automation Tool [0:00]
The creator introduces a new free automation tool designed to help users get free traffic faster than before. The tool analyzes a website and uncovers opportunities for quick wins, helping users get traffic fast from search engines. The analysis and discoveries can be done in less than one minute using the new automation tool.
How to Use the SEO Automation Tool [2:02]
To use the tool, first export a CSV file from Google Search Console by going to "Search results," then export and download the CSV file. Next, in the application, browse and select the downloaded CSV file. Click "Start analysis" to generate an in-depth report that highlights top-performing queries, quick wins, and pages needing optimization.
Key Features and Benefits of the Tool [2:45]
The tool identifies "quick wins," which are keywords ranking on the second page of Google (positions 11-20), and suggests optimizing the website to rank on the first page. It also highlights "low-hanging fruits," which are top-three ranking keywords with low click-through rates (CTR), advising users to optimize for CTR. The tool also identifies pages that need immediate optimization to increase traffic.
HubSpot's On-Page SEO Template [4:48]
HubSpot provides a free on-page SEO template to help users optimize and track their page optimizations. The template, available in Google Sheets, includes fields to track changes made on each page, which is useful for both personal use and freelancing services. The template includes instructions and detailed explanations for each column to guide users in optimizing their pages for on-page SEO.
Setting Up the Tool Locally [6:13]
To set up the tool locally, download the project files from the link in the description. Open the folder in Visual Studio Code, open a new terminal, and run the command python -m venv venv to create a virtual environment. Activate the virtual environment using venv\Scripts\activate. Install the required packages using pip install -r requirements.txt. Finally, run the application with streamlit run app.py.
Accessing the Tool Online and Advanced Features [8:36]
For those who prefer not to install the tool, a direct link is provided in the description to access the application online. Advanced features include adjustable parameters for the number of top queries, minimum impressions, and quick win rankings. The tool also provides keyword opportunities, a keyword cloud, question queries, traffic potential estimation, and performance by country.
Advanced Features for Power Members [11:45]
Power members can access additional features by entering an API key and user ID from the account page. This unlocks keyword metrics such as search volume, paid competitors, and SEO difficulty, providing more data for optimization.
Monetizing the Tool [13:29]
The tool can be monetized in several ways. One method is to offer advanced features, like keyword metrics, to paying power members. Another approach is to customize the tool and turn it into a full SaaS business. Additionally, the tool can be used to provide SEO services to clients or sold as a standalone product for website analysis.