TLDR;
This video reveals the revenue generated from short videos on YouTube and compares it to the earnings from long-form content. The creator shares specific examples from their channel, highlighting the disparity in income despite similar view counts. The main takeaway is that while short videos can boost visibility and subscribers, long-form content is more profitable due to higher ad revenue rates.
- Short videos can increase visibility and subscribers but generate significantly less revenue compared to long-form videos.
- Long-form videos have higher earning potential due to better ad revenue rates.
- The creator advises focusing on long-form content for substantial income while suggesting frequent uploads for shorts to maximize views.
Introduction [0:00]
The video creator discusses their experience with YouTube Shorts and the revenue they generate. They decided to take short video uploads seriously to observe the results, especially since hitting the monetization requirements of 1,000 subscribers and 4,000 watch hours. The creator aims to show viewers the actual earnings from their short videos, which have been gaining views recently, to help them decide whether to continue or stop uploading shorts.
Channel Overview and Short Video Performance [0:56]
The creator uses their phone to screen record and display their YouTube channel, UD Tips, which has over 7,700 subscribers. They navigate to their short video uploads, highlighting recent performance. One short video uploaded the previous day received 1,800 views, while another from two days prior gained over 20,000 views. The creator notes that their shorts are consistently getting significant views, which has helped increase their subscriber count. They also mention that both their short and long-form videos are performing well because they upload both types of content, attracting viewers interested in different formats.
Revenue from Short Videos: Case Studies [2:54]
The creator examines the revenue from specific short videos, starting with the one that received 1,800 views. Although that video performed well compared to other shorts, the revenue hadn't been updated yet. They then review a short video with over 21,000 views, which earned them 91 subscribers. Despite the high view count, the video only generated 27 cents in revenue, with an estimated payout of $0.05 per 1,000 views. This translates to about $15 earned from that particular short. The creator emphasizes that shorts primarily offer visibility rather than substantial income, even if the content is similar to long-form videos.
Comparison with Long-Form Video Revenue [5:45]
The creator compares the earnings from short videos to those from long-form content. A short video with 6,100 views earned only 10 cents. In contrast, a long-form video with just 588 views generated 73 cents, amounting to $14.9 in revenue. Another long-form video with 246 views earned 68 cents per 1,000 views, totaling 17 dollars. Finally, a long-form video with 458 views made $1.98, approximately $2, with a revenue rate of $4 per 1,000 views. The creator estimates that if this video had 20,000 views, it could potentially earn around $41.
Conclusion and Advice [8:20]
The creator concludes that there are significant differences in earning potential between short and long-form videos. They advise viewers to focus mainly on long-form content to maximize their income. However, if viewers choose to continue with shorts, they recommend uploading six to seven videos daily to increase views. The creator thanks the audience for watching and encourages them to tune in to future tutorial videos.