TLDR;
This video outlines a straightforward process to start making money, focusing on offer creation, audience building, and promotion. It emphasizes the importance of taking action, overcoming mindset barriers, and consistently delivering value. The key takeaways include:
- Choose an offer that aligns with your current goals and focus on it until you achieve your desired income.
- Build an audience through consistent content creation, community engagement, and collaboration.
- Promote your offer without fear of being perceived as "thirsty," understanding that consistent promotion is necessary for visibility.
- Focus on delivering exceptional value and overdelivering on your promises to build a strong reputation and long-term success.
- Take action and start, even if it's just for 30 minutes a day, to learn and implement new strategies.
Offer: Choosing What to Provide [0:09]
The first step is to define your offer, selecting from three options: using the "my lab framework" (learn, apply, benefit), leveraging the provided GPT with updated prompts, or promoting the "Your First 5K" membership as an affiliate. The "my lab framework" involves identifying something you've learned, applied, and that has benefited you or someone else. The GPT tool, accessible on day one of the five-day challenge and within the five core training, can help generate offer ideas. Promoting "Your First 5K" as an affiliate allows you to earn 50% commission on upgrades, such as the VIP upgrade costing $360, which translates to $180 per sale.
Mindset: Overcoming Fear and Taking Action [6:05]
The most important thing is to take action with an offer that aligns with your current goals, rather than waiting for the "perfect" offer. The speaker stresses the importance of not wasting time overthinking minor details like logo colors, and instead focusing on making money. It's acknowledged that while mindset is crucial, it can't be taught but learned through experience and a desire for something better. The speaker encourages viewers to make today their wake-up call and commit to changing their circumstances.
Audience: Building Your Community [10:43]
Building an audience is crucial, and if forced to choose, prioritize audience over offer. It's important to recognize that building an audience takes time and doesn't happen overnight. The speaker highlights the importance of creating content that resonates with a core group of subscribers, as YouTube's algorithm uses this initial audience to determine whether to push the video to a wider audience. The speaker suggests dedicating 30 minutes a day to learning about YouTube and another 30 minutes to implementing what you've learned.
Content, Community, Collaboration, and Capital [20:59]
Content is huge when it comes to audience. You don't have to post 15 different places or 10 times a week. You don't have to do any of that. But you do need to get started on one. You can create content without showing your face, such as demonstrating something on screen. Community is also important, and nurturing your community can generate content ideas and shorten the time it takes for new viewers to become loyal fans. Collaboration with others who have similar audiences can expand your reach. Capital, or investing in ads, is most effective when the other three elements are working well.
Addressing the "No Audience" Excuse [31:28]
The speaker addresses the common excuse of not having an audience by emphasizing that everyone starts without one. She predicts that in the future, it may not be possible to upload videos to YouTube for free and have them seen by a large audience, so now is the time to start building one. She encourages viewers to try creating content, even if they're busy, and highlights the potential gains in data, experience, and training.
Promo: Getting Your Offer Seen [43:47]
Promote your offer to a growing audience, doing both simultaneously. The speaker shares a personal anecdote about promoting a mini-tour, emphasizing that consistent promotion is necessary because the algorithm won't reach everyone. She encourages viewers to overcome their fear of being perceived as "thirsty" and to promote their offers without hesitation.
Sales: Conversations and Confidence [46:32]
Sales come down to conversations, whether through copy or one-on-one interactions. The speaker advises simplifying the sales process and focusing on one-on-one conversations, especially in the DMs, after someone has shown interest in your offer. Confidence in your offer is essential for making sales.
Delivery: Keeping Your Word and Overdelivering [51:09]
Delivery is super important. The speaker emphasizes the importance of keeping your word and overdelivering on your promises. She advises focusing on one aligned offer until you reach your desired income. The speaker shares that she didn't have an aligned offer that she could keep her word and over deliver on over and over and over again.
Inspiration and Encouragement [1:02:39]
The speaker shares stories of people who have overcome challenges to achieve success, including a 73-year-old who created 500 pages of content using the chat GPT. She encourages viewers to take action, even if they're facing difficulties, and to prove her wrong if they believe it won't work. The speaker emphasizes that there are wealth of information, training, resources, and tools for free inside of your first 5K.