TLDR;
This video explains two key strategies to increase views on YouTube, especially for small channels. The first involves optimizing video file names with relevant keywords before uploading to improve YouTube's algorithm recognition. The second strategy focuses on utilizing YouTube's channel customization settings to automatically play a featured video for returning subscribers, increasing views without requiring clicks.
- Optimize video file names with relevant keywords before uploading.
- Utilize YouTube's channel customization settings to automatically play a featured video for returning subscribers.
Intro [0:00]
The video addresses small YouTube channels struggling to get views, emphasizing the importance of YouTube recommendations. It uses a successful video case study to illustrate how to significantly increase views and revenue through specific strategies. The primary focus is on leveraging YouTube's recommendation system to boost video visibility.
File Optimization [1:02]
The first strategy involves optimizing the video file name itself before uploading it to YouTube. By adding relevant keywords to the file name, creators can improve the chances of YouTube's algorithm recognizing and recommending the video. This optimization helps YouTube understand the video's content and target audience more effectively. The video provides examples of how to rename files on both iPhone and Android devices, as well as computers, to include these relevant keywords.
Channel Customization [4:26]
The second strategy focuses on utilizing YouTube's channel customization settings to automatically play a featured video for returning subscribers. This is achieved by accessing the YouTube Studio through Google Chrome, enabling the desktop version, and navigating to the customization settings. By activating the "featured video for returning subscribers" option and selecting a valuable video, the channel ensures that returning viewers automatically watch the selected video without clicking, increasing views. Additionally, the video can be set as a channel trailer to attract new subscribers.
Conclusion [7:46]
Implementing these two strategies can significantly increase video views, attract more subscribers, and generate revenue. The video emphasizes the importance of optimizing the channel itself with relevant keywords to further enhance YouTube's recommendation system. The video encourages viewers to watch another video that explains how to optimize their channel as a beginner.
