Brief Summary
This video explains how to effectively sell yourself in an interview by focusing on three key principles: believing in yourself, telling compelling stories, and presenting yourself as a solution to the employer's problems. It emphasizes the importance of self-belief, crafting a narrative that includes personal transformation, and understanding the employer's needs to position yourself as the ideal solution.
- Believe in yourself and your capabilities.
- Tell compelling stories that include character, plot, desire, and personal transformation.
- Understand the employer's problems and position yourself as the solution.
Believe in Yourself
To effectively sell yourself, you must first believe in your own mission and capabilities. People perceive you through your own self-perception; if you doubt your abilities, it will be evident to others. The way you view yourself is mirrored in how hiring managers and potential bosses will interact with you during the interview process.
Tell Compelling Stories
People are drawn to stories, so you should share compelling narratives about your journey, how you arrived where you are today, and why you are passionate about the opportunity. A good story includes a character (you), a plot (your journey), and a desire (your career aspirations). Include any conflicts you faced and how you overcame them. The most captivating stories also highlight the transformation you've undergone as you pursued your career goals. Sharing these transformations makes you more relatable and creates a vested interest in your journey.
Provide Solutions to Problems
Hiring managers and potential bosses are looking for someone to solve a problem within their company. You need to understand the specific problem they are trying to solve and how you can help alleviate their frustrations. The better you understand their current situation, the risks they are taking, and the costs they are incurring by not solving the problem, the better your chances of positioning yourself as the solution they need.
